30 Years Elpida – 10 Years Mary Katrantzou

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A stunning cultural and humanitarian event with a worldwide impact was organized by the
ELPIDA – Association of Friends of Children with Cancer” and
the internationally renowned fashion designer Mary Katrantzou,
on the occasion of the 30th anniversary of the founding of ELPIDA,
at the archeological space of the Temple of Poseidon in Sounio, on Thursday, October 3, 2019.

The President of the Association “ELPIDA – Association of Friends of Children with Cancer” Mrs. Marianna V. Vardinogianni, together with Mary Katrantzou welcomed 500 top personalities from Greece and abroad, in a unique evening that honored and underlined the value of ancient Greek ideals of humanity but also of the great, the beautiful and the true.

Mrs Vardinogianni and Ms Katrantzou joined forces to send a global message against childhood cancer, as the highlight of the night was the  recovered children from ELPIDA, who have won the race for life, climbed the ladder, and catwalked holding each other’s hands generously, giving hope as their example proves that childhood cancer can be overcome.

Mary Katrantzou’s collection for Spring – Summer 2020 was inspired entirely by ancient Greek culture and specifically by the ideas born in ancient Greece in the 5th century BC and by Greek philosophers and mathematicians (Socrates, Euclid, Pythagoras). The pieces of the made to measure collection, real works of art were in perfect harmony with the space.

The music of the event was signed by the internationally renowned Greek composer Vangelis Papathanassiou, especially for the evening, creating a unique atmosphere that transfered the audience to ancient Greece. Bulgari had brought jewelry from abroad that was first transported for a fashion show. It is worth noting that this is the first time that the Ministry of Culture has granted an archeological site for such an event, with great sensitivity supporting the aims of the “ELPIDA” Association and the fight against childhood cancer.

All proceeds from the event will be used for the needs of the Children’s Oncology Unit “Marianna V. Vardinogianni – ELPIDA”, and specifically for the upgrade of the Unit to a Center of Excellence through the purchase of new machines and through international collaborations such as with Dana Farber Cancer Institute at Harvard University.

The guests among others were A.E. Queen Sheikha Nayla bint Hamad al Khalifa, the President of the Movement for Change Mrs. Fofi Gennimata, Queen Anna Maria, Princess Tatiana, Kerry Kennedy, Princess Catherine of Serbia, Mrs Christianna & Marianna Goulandri, Eugenia Niarchou (who even walked the catwalk) Sabine Getty, 200 journalists from around the world from the largest international networks. The Association “ELPIDA – Association of Friends of Children with Cancer” would like to thank the Great Sponsors of the event National Bank and Mastercard, as well as the companies that supported with all their strengths this effort and specifically: Aegean, N. Daskalantonakis Group – Grecotel, as well as Cape Sounio Grecotel Exclusive Resort.

Special thanks also for their kind sponsorships: BULGARI, Marianna G, Common Seas, Swarovski, aaMir, Panas Sophisticated Hospitality Group, Minetta Insurance, Four Seasons Athens, Wella Greece, Callista, Hertz, Olympus, Cobalt Music, Lexus, Attica, Chand Hotels, Mac Cosmetics Greece, Fresh Patisserie, Ancient Greek Sandals, KORRES, EnnyMonaco, Dipnosofistirio, Fashion Workshop by Vicky Kaya, Racing Engineering, The Margi Hotel,

D-Tales Creative Agency, Βίκος, Ever Eden Beach Resort Hotel, Tsantali, METAXA, Aegeon Beach Hotel, NYXI NYXI, STAR, STUDIO 7, PAVLOS, BHMAGAZINO, HELLO, JAR by Sweet Mates, GREY GOOSE, LOUD & CLEAR, KACAYIAS, PAPADAKIS και STEFANAKIS TOURS.

Photography copyright: Panoulis Press


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